Bachelor of Arts [B.A] [Business with Financial Services] From University of Huddersfield

TheÊ programme from the University of GreenwichÊhas been developed in partnership with the PR industry to provide you with key courses relevant to PR practice. You will have the opportunity to pick from a range of optionalÊcourses which will provide you with specific sector knowledge.Ê

You will gain the practical and theoretical skills, required for this increasingly influential management discipline.ÊThe ethical dimensions of the role and practice ofÊPR provide an important framework to this programme.

We will provide you with insights into recent developments and challenges for the profession. TheseÊinclude the impact of the Internet and the growth of social media; the decline ofÊtraditional media; growing issues of corporate social responsibility influencingÊorganisational reputation; and the increasing influence of other social scienceÊdisciplines on PR theory and practice.Ê

Outcomes

This degree aims to:

• Develop your understanding and critical reflection about the role and processes of public relations in organisations and society
• Engage with topics and issues about public relations, and demonstrate leadership and thoughtful reflection in discussions and group work
• Develop practical skills for PR planning and implementation, reflective skills and scholarshipÊ

• Gain understanding of the role and agendas which develop from PR as a strategic management discipline.

Careers

Graduates from this degree have gained positions within PR consultancies, the public sector, NGOs and charities, and companies serving a range of sectors including consumer, technology, financial, political and corporate PR.

Employability

You can reach out to topÊemployers throughÊour dedicated Business School Employability Office (BSEO). Our team focuses on developing your employment skills through CV support, interview skills workshops and guidance through mentors to progress in the industry.ÊThis includes the opportunity to network with employers and recruiters at career fairs.Ê