Diploma in Digital Marketing Specialist
STEM Course
51 weeks
full time
Co Op & On Campus
CA$14,745/Yr
CA$14,745 /Yr
- This one-year Co-op diploma focuses on marketing, advertising and campaign management. It is powered by Digital Marketing Institute (DMI). Upon completion of the program, you will receive a Digital Marketing Associate Certificate from DMI.
- Build a sound marketing strategy using research, understand the PPC marketing model, and make the most of social media to thrive in our evolving digital world. Learn from guest speakers and gain hands-on co-op experience for in-demand transferable skills. Start online, finish on campus.
- In this program, you will be primed to acquire inudstry-recognized certificates and learn to:
- Develop digital advertising campaigns such as presentations, websites and social media, brochures, reports and newsletters
- Make use of tools such as WordPress, HTML and CSS, Google Ads and Google Analytics
- Learn to improve your writing and create content for promotional purposes
- Plan and implement a successful marketing strategy to position a brand and maintain its reputation and build a website
- Conduct surveys to identify the interests and concerns of key stakeholders
- Build, optimize and analyze PPC campaigns on Google Ads and Bing Ads
- Students will be offered paid or unpaid entry-level positions related to their field of studies. The Career Services Department will provide full support to students on booking and preparing for interviews.
- It is the student’s responsibility to perform well during all interviews as well as during the full length of the co-op term. Placements are subject to availability and will vary based on the program, season and job market changes as well as the student’s English level and previous professional and academic experience.
- Should the co-op placement not be available the student will be required to complete a Capstone Project as an alternative to graduate from the program.
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Important Dates
| Event | Application Date |
|---|---|
| Start Date 3 | Sep 5, 2023 |
| Start Date 2 | May 1, 2023 |
| Start Date 1 | Jan 9, 2023 |
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | CA$14745 (CAD 14745) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Off Campus Student Residence | CA$14400 (CAD 14400) |
| Off Campus Local Rentals | CA$14400 (CAD 14400) |
| Total Cost | CA$28800 (CAD 28800) |
2023 Prices:
- $14,745 CAD
International students - Final Price After Scholarship
- Daytime: $12,250 CAD
Canada and Canada PR students - Final Price After Bursary
- Daytime/Evening $6,750 CAD
Housing Prices:
Condo Residence:
Starting at $225*/week
Homestay:
Starting at $230*/week (plus a one-time placement fee of approximately $260)
Eligibility & Entry Requirement
Academic Eligibility:
- Students must have an Ontario Secondary School Diploma or Equivalent or be at least 18 years of age and pass the Wonderlic test.
- For non-native English speakers:
- Successful completion of TSoM EAP Level 4 or
- Have the required IELTS of 5.5 scores or equivalent
- Pass the TSoM English Assessment (written onsite or online with the exam proctor)
Required Document List
Following are the required documents:
- College Transcripts: The marks statement provided by the education board after completion of the previous academic qualifications.
- Financial Documentation: The Proof that shows the financial background of the student.
- Letter of Recommendation: This shows who recommended the student to pursue the degree.
- Statement of Purpose: This is an essay or any written statement written by the student while applying.
- Resume/CV: This provides a summary of the experience and skills of the student.
- Tests Score statement: IELTS/TOEFL/PTE or other English proficiency testing results.
Career and Placement after Course
- Graduates of this course will be able to aim for roles in multinational companies including positions such as:
- Communications Officer
- Digital marketing specialist
- Social media coordinator
- Content creator/writer
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| BrokerFish International student scholarship | Scholarship per studentCA$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Forktip Women’s- Innovation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Paul Foundation scholarships | Scholarship per studentCA$ 20,174/Yr$20,174 | Level Of StudyDiploma | TypeMerit-Based | |
| Collegedunia $150 Scholarship Program | Scholarship per studentCA$ 150/Yr$150 | Level Of StudyBachelor | TypeMerit-Based |
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