Post Graduate Programme in Digital Media & Marketing Communications From Jio Institute, Navi Mumbai

Navi Mumbai, MaharashtraEstd 2018

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Post Graduate Programme in Digital Media & Marketing Communications

total fees: ₹600,000

1 YearFull Time

Total Fees

₹6 Lakhs

Eligibility Criteria

Aspirants seeking admission to the program should meet the following criteria as

An undergraduate degree in any discipline with minimum 50 per cent or equivalent CGPA
Submit a valid CAT/GMAT/GRE score or appear for Jio Institute Entrance Test (JET)
Preference shall be given to candidates with relevant experience

Course Details

This programme provides comprehensive education in modern marketing strategies and effective media communication, along with a strong foundation in business and management. Applied projects, case-based pedagogy, tools and frameworks, and global exposure are well-integrated into a holistic programme curriculum to train students in all aspects of marketing domain, right from the basics to the latest technologies. The programme prepares graduates for roles in marketing management, digital marketing, product marketing and analytics. Students will be equipped with essential analytical and business skills to be the next-generation leaders with in-depth understanding of markets and consumers.

Mandatory Core & Foundation Courses

B2B Marketing
Consumer Insight
Digital & Social Media Marketing
Financial Accounting
Financial Management & Decisions
Introduction to Management & Strategy
Introduction to Organisational Behaviour
Marketing Analytics & Research Methods
Marketing Management
Media & Communication Ecosystem
Product Management & Marketing
Strategic Brand Management

Advanced Learning Courses

Advanced Marketing Strategy
Business Analytics
Campaign Planning & Development
Content Creation & Storytelling
Digital Media Analytics & Metrics
Media Ethics & Policy
Media Planning & Buying
Strategic Marketing Communications
Strategic Negotiation

Non-Credit Courses

AI for Marketing
Business Communication
Business Ethics
Design Thinking
Economics
Leadership & Values
Sales & Business Development

Fee Structure (INR):

Application Fee
Particulars		Amount	GST	Amount (incl. GST)	Remarks
Application Fee		2,119	381	2,500	To be paid at the time of submission of online application form (Non-refundable)
Programme Fee
Particulars	Components	Amount	GST	Amount (incl. GST)	Remarks
Admission Fee	-	21,186	3,814	25,000	Payable on receipt of Provisional Admission Offer
Fees for 1st and 2nd Quarter	Tuition Fee	233,051	41,949	275,000	Payable on receipt of Final Admission Offer.
	Hostel Charges	72,054	8,646	80,700
	Mess Fee	66,000	3,300	69,300
	Other Charges*	31,780	5,720	37,500
	Total Amount Payable as First Installment	402,884	59,616	462,500
Fees for 3rd and 4th Quarter	Tuition Fee	254,237	45,763	300,000	Payable at the start of Quarter 3
	Hostel Charges	72,054	8,646	80,700
	Mess Fee	66,000	3,300	69,300
	Other Charges*	31,780	5,720	37,500
	Total Amount Payable as Second Installment	424,070	63,429	487,500
Total Fee		848,140	126,859	975,000