Bachelor of Arts (B.a) (Digital marketing)
STEM Course
4 years
Full Time
Honours & On Campus
Field of Study:
₹4.9 L/Yr
€5,423 /Yr
- Digital marketing is marketing for the modern connected consumer. It combines traditional marketing with the latest digital tools and media to help businesses reach, connect and promote their products to a wider audience, using strategies that inform, captivate and engage. Alongside their offline marketing activities, businesses and brands now recognise the value of having an active online presence.
- Subjects include Marketing, Web Design, Social Media, Advertising, Financial Planning, Online Advertising, Consumer Behaviour and Market Research. In Year 4, students will study subjects such as Business Intelligence, Market Dynamics and Consumer Journey Mapping, and can specialise in areas such as project management, strategic management, international selling and sales, business strategy and marketing consultancy.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | ₹488612 (EUR 5423) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| living expense | ₹1309964 (EUR 14539) |
| Total Cost | ₹1309964 (EUR 14539) |
Eligibility & Entry Requirement
Academic Eligibility:
- Maths and English with a minimum grade 06/h7
- Students are required to submit their English Proficiency Scores.
Indian Eligibility:
- Students are required to submit their 12-grade transcript under the first division from the recognized institution.
TU Dublin requires students to submit their IELTS and TOEFL scores.
Scores Required
6 / 9
Avg. Score in
IELTS
Career and Placement after Course
- PR Account Managers
- Advertising Account Managers
- Brand Managers
- Social Media Managers
- Campaign Planners
- Event Managers
- SEO Specialists
- CRM Managers
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Government of Ireland International Education Scholarship | Scholarship per student₹ 9.8 L/Yr$10,832 | Level Of StudyBachelor | TypeMerit-Based | |
| SETU Waterford academic scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Axol Science Scholarship | Scholarship per student₹ 1.8 L/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| ASID Foundation Legacy Scholarships | Scholarship per student₹ 3.6 L/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Deutschland Stipendium Program | Scholarship per student₹ 3.9 L/Yr$4,363 | Level Of StudyBachelor | TypeCollege-Specific |
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