Master [Analytics] From Massey University

Rapid advances in digital technology and the internet allow businesses to collect and store unprecedented amounts of detailed data on customers, competitors, clients and internal activities.

Organisations can use such data to gain an improved understanding of their clients and to tailor their offerings, thus becoming more competitive or improving service performance. However, in practice the sheer volume of information is often overwhelming.

The skills you will learn in the Master of Analytics meet the growing demand for graduates capable of harvesting, processing, analysing and presenting data in ways that encourage informed and effective organisational decision making. You will learn how to extract useful information from big data, while maintaining data security and privacy.