- To help graduate students prepare for careers in marketing, the Marketing Division offers a concentration in General Marketing. To complete a marketing concentration, students will need to complete 9-credits in courses in addition to the core Marketing courses in the Two-Year, One-Year, Evening or Blended Learning MBA program.
- For 3 of the 9 credits, students are required to choose from either Marketing Research, Marketing Analytics, Consumer Behavior, or Innovation and Experimentation. The remaining 6 credits can be used on any of the available marketing electives. The 9 credits do not have to be completed in any particular order.
Eligibility & Entry Requirement
Academic Eligibility:
- Students must complete a 4-year bachelor's degree or equivalent from an accredited university.
- A GPA of 3.0 on a 4.0 scale is required to be eligible for the program.
Work Experience Eligibility:
Students must hold a superior academic record and a minimum of five to six years of work and/or managerial experience.
Indian Student Eligibility:
Indian students are eligible to apply if they meet one of the following eligibility criteria:
- Students must complete a 4-year undergraduate degree with first class in a relevant field from a recognized institution
- Or, students completed a master's degree with first-class in a relevant field from a recognized institution.
Students need to submit a minimum GMAT score and GRE exam scores for a better chance of admission.
Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test to get admission to this program.
Scores Required
GMAT –
- Not required for 2021 admissions
- Avg. GMAT score: 601
GPA –
- Minimum GPA: 3.00
- Avg. Undergrad GPA: 3.29
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QS scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
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