Bachelor of Business Administration [B.B.A] (Digital Marketing)
4 years
Full Time
On Campus
Field of Study:
$14,592/Yr
$14,592 /Yr
- With the rise of smartphones, tablets, video games and other forms of new media, organizations are rapidly changing the way they market products and services to consumers. The Digital Marketing major is designed to give you the skills you need to thrive in the ever-changing digital world.
- Learn about topics such as, social media marketing, email marketing, and mobile strategies that you can adapt to implement contemporary marketing campaigns for any type of organization. Prepare to enter the workforce as you learn to make tactical and data-driven decisions using social media measurement, business intelligence, SEO/SEM, web analytics, and marketing data.
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Important Dates
| Event | Application Date |
|---|---|
| Application Deadline For Fall 2024 Intake | |
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | $14592 (USD 14592) |
Previous Year Tuition Fees
| Year | 1st Year Fees |
|---|---|
| 2021 | $28966 (USD 28966) |
Eligibility & Entry Requirement
- All undergraduate first-year applicants are required to submit test results from either the SAT or the ACT.
- If you are a speaker of English as a second language, you will need to submit your MELAB, TOEFL, or IELTS scores.
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Young Women in Public Affairs Award | Scholarship per student$ 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
| BeArt Presets-Academic Scholarship | Scholarship per student$ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeMerit-Based | |
| VueVille Future Technology Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Axol Science Scholarship | Scholarship per student$ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
| Chuan Ai Lu Engstrom Memorial Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
| ASID Foundation Legacy Scholarships | Scholarship per student$ 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based |
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Faculty, schools and campuses
College of Business, University of Michigan-DearbornDearborn, Michigan
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Important Dates
| Program | Important Dates |
|---|---|
| M.S Data Science | Application Deadline Fall Intake (1st May 2023) Application Deadline For Winter Intake (1st Sep 2023) |
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| M.S Engineering Management | Application Deadline Fall Intake (1st May 2023) Application Deadline For Winter Intake (1st Sep 2023) Application Deadline For Summer Intake (1st Jan 2024) |
| M.B.A | Application Deadline Fall Intake (1st May 2023) Application Deadline For Winter Intake (1st Sep 2023) |
| M.S Computer and Information Science | Application Deadline Fall Intake (1st May 2023) Application Deadline For Winter Intake (1st Sep 2023) |
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