Courses at Florida Gulf Coast University

Bachelor of Science [B.S] [Marketing] From Florida Gulf Coast University

Fort Myers, FloridaLocation
UniversitySchool type
Estd1991established year
15080enrollment
Public

Bachelor of Science [B.S] (Marketing)

4 years
full time
On Campus

₹21.6 L/Yr

$25,162 /Yr

The B.S Marketing program at Florida Gulf Coast University is a 4-years program. The tuition fee for B.S Marketing in 2023 at Florida Gulf Coast University was USD 25162 (₹2155377).

Tuition Fees

Year1st Year Fees
Tuition Fees₹2155377 (USD 25162)

The marketing major focuses on enhancing the knowledge and skills that enable managers to develop and maintain successful relationships with consumers and organizational customers through the planning, implementation, and control of marketing activities.

The program emphasizes the use of analytical and environmental analyses to engage in strategic market planning, market segmentation, and competitive positioning.

The program also develops the strategic implications of consumer behavior, product development and branding, promotion, pricing, and distribution channels.

Graduates will be able to:

  • Discuss the nature of marketing systems and the role of marketing within an organization.
  • Analyze how individual consumers and groups make buying decisions and the associated marketing implications.
  • Demonstrate the knowledge required to design market research studies, interpret results, and make strategic recommendations.

  • Eligibility & Entry Requirement

    Academic Requirements:

    • Applicants to the university must have completed 12 years of preparatory education
    • Applicants must have earned the equivalent of a high school diploma
    • Submit official transcripts of all previous education completed
    • Official transcripts must have a course by course evaluation from a NACES accredited agency
    • Students with lower GPA need to meet the SAT (1450) and ACT (21) requirements
    • Submit English Language Proficiency test scores

    English Language Requirements:

    • TOEFL: minimum 79 in iBT; 213 in CBT; 550 in PBT
    • IELTS: minimum 6.5

    TOP Scholarships

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    Scholarship Grants & Financial Aids

    NameScholarship Per StudentLevel of StudyType
    1st Formations Business ScholarshipScholarship per student₹ 68,528/Yr$800Level Of StudyBachelorTypeMerit-Based
    Gunvant & Bharati Parekh College ScholarshipScholarship per student₹ 85,660/Yr$1,000Level Of StudyBachelorTypeMerit-Based
    The Kay-Grant Group ScholarshipScholarship per student₹ 85,660/Yr$1,000Level Of StudyBachelorTypeMerit-Based
    FormSwift Scholarship ProgramScholarship per student₹ 85,660/Yr$1,000Level Of StudyBachelorTypeCompany-Sponsored
    Next Genius ScholarshipScholarship per studentVariable AmountLevel Of StudyBachelorTypeMerit-Based
    BrokerFish International student scholarshipScholarship per student₹ 85,660/Yr$1,000Level Of StudyBachelorTypeMerit-Based

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