Master of Science [M.S] [Marketing Research] From Hofstra University

Objectives of the Master of Science in Marketing:

• ResearchTo prepare students for middle- to upper-level positions within the marketing research function at various organizations or marketing research firms.
• To develop marketing research specialists who can understand and assess marketing information needs, coordinate multiple research projects, analyze data, and determine the implications of marketing research data on marketing strategy.
• To enhance students? quantitative and qualitative research skills