Bachelor of Arts [B.A] [Communication] From University of Scranton

Communication professionals use effective writing, speaking and mass media in order to inform, persuade and interact with individuals or groups. The fields of advertising, broadcasting (radio and television), journalism, public relations and speech are all communication professions. Understanding and using contemporary media is essential to this area of study.?

The Communication major is designed for students interested in public speaking and organizational communication, as well as those who intend to continue their education with graduate school or law school. The department offers two tracks within the Communication major: Communication & the Law and Communication Leadership. The Communication & the Law track offers courses that deal with argumentation, debate, persuasion, propaganda, political communication and mass communication law. The Communication Leadership track prepares students for leadership in communication within an organization.