Doctor of Philosophy [Ph.D] [Marketing] From Purdue University

West Lafayette, IndianaLocation

UniversitySchool type

Estd1869established year

37670enrollment

Public

7.9/10

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Doctor of Philosophy [Ph.D] (Marketing)

3 years

Full Time

On Campus

Field of Study:

₹22.3 L/Yr

$26,040 /Yr

Year	1st Year Fees
Tuition Fees	₹2230586 (USD 26040)

All admitted doctoral students receive a fellowship that covers the cost of tuition and health insurance and provides a stipend.

All admitted doctoral students receive a fellowship that covers the cost of tuition and health insurance and provides a stipend.

The objective of the Marketing Ph.D. Program area of the Krannert Graduate School of Management is to educate cutting-edge future researchers who will contribute to the advancement of Marketing and Management Science.
Students learn theoretical models and their empirical applications related to consumer behavior, organization buying behavior, pricing, product design, advertising, promotion, salesforce, distribution, new product planning, marketing planning, and strategy decisions in their doctoral coursework in Marketing.
The Marketing doctoral seminars expand the research-methods base and expose students to specific Marketing applications.
The goal is to provide an opportunity for students to identify contemporary, substantive marketing problems and come up with creative and original research ideas.
Students are expected to have basic quantitative skills. The required coursework addresses and builds on these quantitative skills.
Depending on interests, a student's research may cover a range of topics, such as advanced statistics & econometrics, optimization techniques, economic theory, psychology, and decision theory.

TOEFL:- Minimum score of 600 (Paper based-test), a minimum score of 260 (computer based-test), and Total bandwidth 93 (Internet-based).
IELTS:- An overall band score of 7.5 is required.

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