School of Communications and Reputation - [SCoRe], Mumbai

Mumbai, MaharashtraEstd 2015

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About SCoRe

School of Communications and Reputation (SCORE), Mumbai is India's only institute dedicated to education, training and research in Public Relations built by PR firms, Corporate Communications professionals and academia from across the globe. The SCoRe offers a full-time Post Graduate Diploma Program in Public Relations.SCoRe has been awarded with the Prestigious Educational Institution of the Year Award at the World PR and Communication Awards Ceremony 2023.

SCoRe is also a part of The Public Relations Consultants Association of India (PRCAI), and The Global Alliance for Public Relations and Communications Management (GA), which help the institute bring global cutting edge knowledge, insights best practices in public relations education to current and future PR professionals. In 2020, SCoRe partnered with Quadriga University of Applied Sciences, Berlin, for the exchange of knowledge, faculty and students.

School of Communications and Reputation Highlights

Established \| Institute Type	2015 \| Private
Entrance Exam	Institute: SET
Courses Offered	PG Diploma
Application Mode	Online
Top Recruiters	Adfactors PR, Astrum, Avian WE, Edelman, Fuzion PR, Genesis BCW, Golinopinion, Ideosphere, Ketchum Sampark, Mavcomm, MSL
Official Website	https://scoreindia.org/
Admission Helpdesk	+91 98115 72673
Address	3rd Floor, Kohinoor Business School, Kohinoor Education Complex, Kohinoor City Rd, Kurla West, Mumbai, Maharashtra 400070

School of Communications and Reputation Courses

SCoRe offers a full-time PG Diploma Course in Public Relations. Mentioned below are the details for the same:

Course: Post Graduate Diploma in Public Relations

Specialization: Corporate Communications, Digital PR, Social Impact Communications, Policy Communications.
Eligibility: Graduate from a recognized university
Duration: 10 months
Fees: INR 1,95,000 + GST

Check: SCoRe Mumbai Courses and Fees

School of Communications and Reputation Admission

Step 1: Visit the official website of the institute and click on the ‘Apply’ tab to fill in the details.

Step 2: Appear for the SCoRe Entrance Test (SET). The test consists of three stages:

Stage 1	Stage 2	Stage 3
Psychometric Test	SCoRe Entrance Test - SET	Interviews

Step 3: Carry a copy of your ID and latest marksheet when you appear for the SET exam.

School of Communications and Reputation Placement

SCoRe guarantees placement and internships for final year students. The institute has a 100% placement record and provides placement in some of India’s top PR agencies. The institute organizes two internships between the program. Students also get to indicate their preferences for the PR agency where they want to work.

Minimum Salary: INR 4,00,000
Average Salary: INR 4,57,933
Maximum Salary: INR 7,20,000
Top Recruiters: Adfactors PR, Astrum, Avian WE, Edelman, Fuzion PR, Genesis BCW, Golinopinion, Ideosphere, Ketchum Sampark, Mavcomm, MSL, PR Pundit, Ruder Finn, Simulations PR, SPAG, SPRD, Value360, ZivComms, etc.

Check: SCoRe Mumbai Placement

School of Communications and Reputation Scholarship

SCoRe provides 10 Scholarships supported by large public relations agencies, bodies and veterans of the profession. Besides a monetary award of a minimum of INR 25,000 and a maximum of INR 2,50,000, these scholarships also add a remarkable accolade to the winning students’ professional credentials. The following are the scholarships being offered and the basis on which they are offered:

Scholarships	Awarded on the basis of
Edelman Scholarship	Essays, Statement of Purposes and Interviews based on an understanding of and interest in Public Relations
Ketchum Sampark Scholarship	The acumen for solving reputation issues via live cases assessment and interviews
Avian WE Scholarship	Statement of purpose, ability to craft public relations campaigns followed by interviews
Chase India Scholarship	Ability to understand and drive recommendations on policy and public affairs, followed by an interview
Kaizzen Communications Scholarship	Background of the students and their journey that has to lead them to SCoRe
Malcolm Consulting Scholarship	Performance in the SCoRe Entrance Test
On Purpose Communications Scholarship	Awarded to the most socially conscious students
Reputation Today Scholarship	Performance on a Global Alliance case study or theme
PRClub Scholarship	Performance on a Global Alliance case study or theme
Welde Fellowship	Awarded on the basis of the background of the student

The institute offers the following additional scholarships supported by the industry, to recognize excellence, talent and commitment to the PR profession. The scholarships are offered to the students on the basis of their performance before and during the program.

Scholarship	Criteria	Scholarship Amount (INR)
Vishwajeet Ganpate Memorial Scholarship	Topper of Entrance Test	20,000
Vivek Padiyar Memorial Scholarship	Most Creative Student	30,000
Mihir Bijur Memorial Scholarship	Most Socially Conscious Student	40,000
Ananya Mukherjee Memorial Scholarship	Decathlon Contest Winner	50,000

School of Communications and Reputation FAQs

Ques. Does the School of Communications and Reputation offer any additional programs?

Ans. School of Communications and Reputation offers an Advanced Certificate in PR. It is a 10-week part-time program for working professionals and students who want to add public relations as a specialty to their skill set. Apart from this, SCoRe offers Advanced Communications for Executives. It is a part-time workshop designed to help PR and communications professionals update specific skill sets.

Ques. What is the SCoRe Entrance Test?

Ans. SCoRe Entrance Test or SET is an online entrance test conducted by the School of Communications and Reputation. The SET comprises three stages designed to test how fit is your attitude, personality and knowledge. Listed below are the details for the same:

Psychometric Test (40% Weightage): To understand how the candidate fits into the PR field.
Aptitude Test (60% Weightage): Measures written & verbal communications, and analytical skills of candidates.
Interviews: Assesses the overall motivations and general attitude of the candidate.

Ques. What is the course curriculum of PGD in Public Relations at the School of Communications and Reputation?

Ans. The course curriculum of PGD in Public Relations at the School of Communications and Reputation is included:

32 Subjects
14 Days of Corporate Communication Shadowing
60 Days Internship in a PR Agency
10 Agency Visits
100 Campaigns
100 Senior Communicators Connection
100 hours of events
100 Masterclasses

Ques. What are the jobs with the average salary offered to PG Diploma in Public Relations graduates?

Ans. The following table shows the list of popular job profiles for PGDPR graduates:

Designation	Average Salary (INR)
Public Relations Officer	INR 3-7 LPA
Communications Manager	INR 5-10 LPA
Public Relations Executive	INR 4-9 LPA
Public Relations Manager	INR 3-10 LPA
Celebrity Manager	INR 3-7 LPA
Marketing and Communications Manager	INR 3-10 LPA
Lecturer/ Professor	INR 3-7 LPA

Check: PGDPR Course

Ques. What makes the School of Communications and Reputation unique?

Ans. The key benefits of joining the School of Communications and Reputation is as follows:

Only Program in India built by Public Relations Professionals	Guaranteed internships & placements	Practical exposure with PR campaign simulations, field projects, consultancy exposure from day one	The only Program in the World Endorsed by PRCAI
Scholarships & Fellowships for top performers	Exclusive access to World’s largest PR Summit - PRAXIS, Reputation Today Conclaves & Other conferences	Focus on Political Communications and Public Affairs	Exclusive access to World’s largest PR Summit - PRAXIS, Reputation Today Conclaves & Other conferences
International Collaborations with Quadriga University (Berlin) and Global Alliance	Faculty members include senior PR and communication professionals. Masterclasses by heads of PR firms and corporate communication teams	Student exchange program with Quadriga University, Berlin	Masterclasses with leaders of PR and Corporate Communications