Master of Arts [M.A] [Strategic Marketing] From Macromedia University of Applied Sciences

As a manager in strategic marketing, Students also deal with competition analyses, corporate identity and the values ​​that the company represents. A brand is only positively charged if it also arouses optimistic and constructive associations. As a manager for strategic communication, therefore, look after all media and channels with which a company or organization is visible. They develop guidelines so that every communication contributes to strengthening the defined values ​​- whether press work, outdoor advertising or digital marketing.