361 minds

The Journal of Advertising Research suggests that ‘Advertisements must kindle the emotion of viewers and not just strive for attention’. Marketing is the first bridge that links the customer to the producer and vice-versa. It helps in building long-lasting relationships that prove a brand’s worth. Hence, companies have begun digging for more effective methods of marketing that can take them closer to their customers. Experts in the Advertising and Marketing Industry believe that cutting-edge technologies such as Artificial Intelligence, Augmented Reality and Virtual Reality can revolutionize the way a brand interacts with its consumers. In 21st century, driven by technological revolution, marketers have to abide by new and latest modes of conveying their message. In fact, the mode has now become more important than the message itself.

Institute Details

Course Details

Highlights

• Students get an opportunity to learn from the big players in this business.
• Live projects, internships, many online jobs and many more.
• Weekend Batches.
• The overall class accommodation of students per batch is quite low.
• Technical Assistance Team.
• Experienced Teaching Faculty.
• Daily assignments.
• Mock tests and projects.
• Well-equipped labs with top-quality computers modern software.
• Study material is effective enough to make you excel in this field.