Is IMI Delhi good for marketing?

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Mohan Potdar Posted On - Mar 15, 2023
MBA from International Management Institute (Graduated 2018)

Indeed, IMI Delhi is one of the best colleges for Marketing in the country, consistently rated in the top 10 in the country. Their forte over the years has been the marketing depth their faculty brings to the table. If you don't have a choice to go for the top IIMs, I suggest you go for a marketing choice at IMI. Their placement record over the last decade has also been quite good.

The batch profile over there is pretty strong. You will find people from different cities, top colleges with core sales/advertising roles who add real value to the class. The mix of freshers and work-ex people is conducive to good placements. Also, the batch strength is not big, and hence the opportunities are immense.

IMI New Delhi has had an extremely diverse alumni base for the past 42 years with alumni like Akanksha Jain Bahl, who is working with Pepsico and handling their consumer insights. This rich alumni base gives you the required corporate exposure and industry insights.

So, in my opinion, if you are considering all these parameters while choosing a B-School, IMI New Delhi is a good option. The opportunities offered there are fair and immense.


 

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Torsha Bose Posted On - Nov 17, 2020
Studied at International Management Institute (Graduated 2018)

International Management Institute Delhi is among the top private B schools in India. It has been ranked 28 for MBA by NIRF 2020. IMI is one of the most reputed institutions in India, having tie-ups with prestigious universities in UK, Germany, USA, allowing student and faculty exchange, enhancing global outlook and personal development. 

Courses

IMI Delhi offers a doctoral Fellow Programme in Management (FPM) and Executive FPM, for working individuals in various disciplines such as marketing, economics and business management, finance and accounting. Fellow Programme in Management is a four year duration course.

Admission

  • The applications are selected on the basis of a valid score in CAT, GMAT, NET or IMI internal test conducted by IMI.
  • The applicant must have a 55% Marks in master's degree or 60% marks in bachelor's degree with relevant work experience.
  • The shortlisted candidates are then further scrutinised by GD and personal interview.
  • For EFPM, 5 year work experience is required.

Fee structure

  • For FPM in Marketing, the students of Indian nationality entail no tuition fee component. However the applicant needs to pay INR 50,000 as registration or admission fees, a lifetime non-refundable alumni fee of INR 12000 and a refundable security deposit of INR 25,000 at the time of admission. The seat intake is 10-15
  • For EFPM, the total tuition fees for completing the course in Marketing is INR 1.32 Lacs. The student strength is 5-10.

Placements

  • More than 86 Multinational companies visited the campus for recruitment.
  • The highest salary offered was INR 22 LPA while the average placement offered was INR 13 LPA.
  • BFSI was the highest recruiting sector with 29%, followed by IT & Services with 27% recruitments
  • The major recruiters were American express, Axis bank, Accenture, Tata motors, Amazon, OYO.
  • However for marketing, candidates usually start a new career or take an entrepreneurship route. No direct placement data is available for FPM or EFPM.

IMI is known to be the country’s first corporate sponsored management institute as it provides various skill development courses and paid internships sponsored by industry giants like PNB, IOCL, GAIL, IFFCO and many others. One must take into consideration all the factors and choose a given course in a particular college based on his/her interest.

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