A lot of people have taken up the course and several alumni from this course have shared their valuable reviews for the students seeking this program:

1. Excellent Faculty- Leading Industry Professionals have been included in the teaching process. The professors are India's best Digital Marketing Faculty who will teach you deeply industry-focused working methodologies. 
2. Collaborations- The course itself is a collaboration between MICA and upGrad. MICA is one of its kind institutes in India, or maybe, the Asia Pacific Region, which excels in Strategic Marketing and Communication. 
3. Academic Curriculum- This PG Certification Program spans 6.5 Months with 180 hours of content, 15 live sessions, and 9 tools and platforms that teach you how to: (a) Develop Brands that your customers connect to. (b) Strategize Digital Marketing and Communication Campaigns, and many more.
4. Case Studies- In order to expose you to real industry scenarios, this program provides you with 10 case studies and 10 industry projects, after completing which, you are given detailed feedback by industry people like Marketing Lead at Facebook, Marketing Consultant at Group and many more. 
5. Learning Support- Each student gets a learning mentor allocated specially for him/her throughout the program who will not only guide but also make sure that the student is making progress and takes the lead.
6. Networking Advantage- Several BaseCamps are organized by upGrad that are informative as well as fun. Many career-building workshops are organized by Professors and industry Professionals where you can participate in group activities with other students and even alumni. These activities help to establish networks within the industry.
7. Career Support- Guidance and regular support is provided near the completion of your course which includes:

• Career Coach
• Career counseling
• Resume Feedback
• Mock Interview
• Job Placement

1. Transition through Better Placements- After the course completion, you earn Certifications and also the MICA Alumni Status, which opens the doors for opportunities like SEO Specialist, Digital Marketing Manager, SEM Manager, and many more.

Overall, the PG Certification course is worth the effort, with students gaining a salary hike of a maximum of 125% and an average increase of 43% after the program.