Bachelor of Arts [B.A] [Communication - Public Relations Concentration] From Westminster College Salt Lake City

You can focus your studies on the area you find most interesting, while exploring your passions through internships and service learning with real-world clients.

What You'll Learn

• Master the ability to communicate effectively with a wide variety of audiences.
• Hone your writing and editing skills.
• Examine communication strategies from intercultural and global perspectives.
• Analyze the historical, legal, and ethical contexts surrounding communication strategy and practice.
• Gain real-world experience producing professional quality communication pieces for clients throughout the Salt Lake community.
• Design professional-quality communication pieces for print and digital media using industry-standard software.
• Create a portfolio that demonstrates your professional abilities to prospective employers or clients.

Plan of Study

You’ll start by taking introductory-level courses, including Media Writing, Media and Society, and Introduction to Human Communication. As you move through the program, you’ll take classes in Business and Professional Writing, Organizational Communication, Design and User Experience, and Communication Law and Ethics. Throughout the program, you’ll have opportunities to customize your experience by choosing an area of concentration, participating in internships, and taking electives ranging from Public Relations Principles to Multimedia Image Production or Advanced Photography. To complete your degree, you’ll participate in a senior portfolio class with the rest of your cohort.