Bachelor of Arts [B.A] [Advertising, Public Relations and Media Design: Strategic Advertising] From University of Colorado

Every aspect of CMCI’s program in Advertising, Public Relations and Media Design is rooted in creative problem-solving, be it finding consumer insights and developing strategy, generating ideas and producing ads for various platforms, or designing social media campaigns.

Advertising students will choose from two specialities: Those interested in strategy will conduct research and analyze data, identify target audiences and ways to engage them, and develop media plans to reach them. Those interested in creating the advertising itself will learn how to come up with ideas and execute them using the latest technology.

CMCI’s public relations program will prepare students for one of the nation’s fastest-growing career fields. PR graduates will work closely with news organizations, build relationships with media and other key publics, create content for traditional and new media platforms including social media, and learn how to manage PR campaigns.

With CMCI’s outstanding training in media design, students will learn to design and produce content on various screens and platforms including the Web, videogames