Bachelor of Arts [B.A] [Business Communication] From Rockhurst University

Through communication courses, students examine the theory and practice of space communication in a variety of contexts, including interpersonal interactions, organizations, small groups, and the mass media. Students also take courses in marketing, economics, accounting, and management, as well as upper division journalism or English courses in business writing, technological writing, writing for the marketplace, and writing for the media.

The Business Communication major prepares students for a wide variety of careers as communication specialists in business, industry, government, and nonprofit organizations. For example, students may choose such diverse fields as media relations, investor relations, public relations and advertising, or employee communication. The curriculum is not designed to develop an expertise in any specific area, but rather to provide extensive coverage in a variety of pertinent areas.