Bachelor [Marketing Communication - Advertising] From Western New England University

Interactive advertisements, social media marketing tactics, and digital marketing messages apply new technologies that are able to quickly reach consumers worldwide like never before. Students majoring in Marketing Communication/Advertising will receive a strong foundation in integrated marketing communication strategy. In this major, you will also apply what you have learned by creating promotional campaigns for real business clients.

The  major is offered by the Western New England University.

Why Choose Marketing Communication - Advertising?

Do you see yourself as a creative student who can accept the challenges associated with the fast-paced marketing communications industry? Are you interested in a career in advertising, direct marketing, internet/social media marketing, publicity or public relations, personal selling, or sales promotion? Do you enjoy working with people and are you a team leader? If you answered "yes" to the above questions, you are well-suited to be a Marketing Communication/Advertising major.

Career Opportunities

Marketing Communication/Advertising graduates find career opportunities as Marketing Communication Managers, Digital Marketing Specialists, Advertising Sales Representatives, Event Managers, Brand Ambassadors, and Content Directors at a variety of local, regional, and national businesses. The Marketing Communication/Advertising major also prepares students for graduate-level education. A sample of companies currently employing our alumni include; Titan Web Marketing Solutions Inc., Newell Rubbermaid, CJ Affiliate by Conversant, and Trident Booksellers & Cafe©.