Syeda Salma Sultana is an Academic Coordinator of the Institute of Advanced Management. She did her graduation in B.A in Hospitality Management and Masters in Travel and Tourism Management from IGNOU. She started her career with ITC Hotels, later moved on to Oberoi Hotels and resorts property. She has 15 years of experience in her career. 

IAM Guwahati


What are the prime factors that connect you with the education sector?

“Constant emphasis on providing Holistic learning experience”

Numerous sequences keep my link with the educational sector. It consists of all the factors that lead to constant zeal in a holistic learning environment. This provides a unique mix of professionalism with personalized attention in a diverse cultural milieu.


What is your leadership philosophy? 

“Focus on team engagement and overall development”

I believe that great leaders use a variety of tools to maximize the impact of an organization on their team. It includes the engagement and overall development of a team. I have a very democratic approach to leadership. I consider the participation of everyone in the progression. Moreover, we aim at the contribution of responsibility from everyone in the team. I value my team, take note of their ideas and encourage them at a necessary time. I am empathetic, thoughtful, and kind with my team. 


How do you implement plans for the marketing and administration of IAM Guwahati?

“Provide a concrete marketing strategy for building the institution”

A concrete marketing strategy is a crucial part of an organization. Hence, we have a team of marketing personnel. The plans and executes the marketing strategies. It also helps in the progress of campus administration.

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What can an inbound student gain from studying in your institute?

“Our vision is to provide true learning and innovative lines of thinking”

We believe in the revolutionary and participating methods of education. It helps to foster the spirit of true learning. Moreover, it encourages our students to pursue innovative lines of thinking. This brings positive changes in the world of hospitality in local and international zones. The course structure is designed by keeping this vision in mind.


How does the curriculum of IAM Guwahati ensure industrial practice?

“Upgraded knowledge and well qualified faculties keeps it in line with the trends”

The campus is one of the oldest professional hospitality management institutes. We have a glorious past and have produced thousands of IAMites. They are the dynamites who are now occupying commanding positions all over the world. Our magnificent Campuses are in Kolkata and Guwahati. These colleges are equipped with state-of-the-art infrastructure with top-class facilities and faculties. They ensure the updates with the latest knowledge about the industry for students. The practical exposure ensures a hands-on experience. It prepares me for a challenging career in the hospitality industry.


How does your institution welcome students of different economic backgrounds?

“Acceptability and mutual understanding is the core of this Multicultural atmosphere”

We have students from different races and backgrounds. So, we celebrate a multicultural atmosphere. The individuals do not feel left out through our interactive sessions, demonstrative practicals, and role-plays. It helps them to mingle with each other. Moreover, they are monitored and guided. Hence, there is acceptance among them culturally and an enhanced sense of identity.


What are your roles and responsibilities?

“Emphasis on practice oriented activities to develop the students”

One of our main roles is to keep the learners' development. We focus on all activities inside and outside of the campus. Hence, the entire course curriculum is to develop their abilities. They also have the aspiration to learn and grow. 


What do you think is a top priority of campus for the next 10 years?

“Upgraded learning and employability of students”

Our top priority is to stay focused on educating the students. It implements upgraded learning for them. The employment opportunities for students establish a confident mind. They can develop start-ups. It also aids the future progress of students.


What is your vision for IAM Guwahati?

“To help and create a niche for students in the field of hospitality”

I got associated in the initial years and witnessed various changes. The institute is always focused on creating a niche for the students. I see the same thing getting reflected through its vision and implementation. 


What do you like people to know about your institute?

“Overall development, holistic learning and placement opportunities and top notch placement opportunities”

We emphasize on overall development and placement of students. The salary offered to the students as per the industry norms. We have a modern and artistic infrastructure. The campus environment is very good, clean, and well equipped. We provide a quality hostel and a playground for sports. Assam Future Chef is held at our college every year. It is one of the biggest culinary competitions for students pursuing their intermediate.


What is the greatest strength of the Institute of Advanced Management, Guwahati?

“Success and future growth of students”

The success of our students is our priority. It is the driving force behind our existence. Our campus is an ideal place with the right environment to learn. It is a place where academics and hands-on experience go hand in hand. The teachers are the indicator of the success of the students and the greatest asset.

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What are the challenges you see for education and campus?

“Obstacles in the pandemic period affect various activites”

The pandemic has adversely affected the growth of the institute. We see the silver lining and come across the obstacles soon. Today’s higher education systems are quickly incompatible with automated, digitized, and fluid job markets. The ability to adapt to future technological developments is another difficulty for the education sector.


Any suggestions do you like to give to the aspiring students?

“Staying positive and upgrade yourself and remain focused”

Staying positive is the ultimate mantra of success. I hope the aspiring students remain focused. They are constantly innovating and upgrading themselves. Finding a mentor and maintaining emotional stability are the prime factors for a successful life. Hence, they can take up any challenges and face them smoothly. 


How do you establish a healthy environment in your institute?

“Provide clear communication and a positive learning environment to support the students”

Many factors make a prosperous learning environment. Our institute focuses on students involvement. Moreover, clear communication of information among management and students is necessary. It helps to create a learning environment positive and interesting.