Bachelor of Business Administration [B.B.A] (Marketing)
$21,578/Yr
This program addresses the breadth within the marketing field through courses (e.g., consumer behavior, marketing research, international marketing, personal selling, advertising and promotion management) that provide the student with an appreciation of all central topic areas in the field. Accordingly, the program gives students a generalist’s perspective and working knowledge of the theory and practice of marketing. Students learn the tasks involved in the analysis, planning, implementation and control of marketing programs that result in strategies and tactics used by businesses to sell products to consumers and other businesses. Typically, a traditional lecture format is used by instructors in this program.
Career Opportunities
The breadth of the Marketing major opens a wide range of career choices to students including marketing management, brand management, advertising and promotion management, personal selling, public relations, starting a business as an entrepreneur and many other exciting opportunities.
Important Dates
Event | Application Date |
---|---|
Application Deadline For Fall Intake | |
Tuition Fees
Year | 1st Year Fees |
---|---|
Tuition Fees | $21578 (USD 21578) |
Other Expenses
Head | Avg Cost Per Year |
---|---|
Compulsory Fees | $8605 (USD 8605) |
Total Cost | $8605 (USD 8605) |
Previous Year Fees
Year | 1st Year Fees |
---|---|
2021 | $24208 (USD 24208) |
Eligibility & Entry Requirement
Academic Requirements:
- Applicants must have completed secondary school
- A minimum GPA of 2.5 is required on a scale of 4.0
- Submit scanned copies of official transcripts or detailed marksheets
- Secondary school graduation certificate
English Language Requirements:
- TOEFL: minimum 71 in IBT
- IELTS: minimum 6.0
- Duolingo: minimum 100
- PTE Academic: minimum 48
- SAT: minimum of 510 in evidence based reading and writing
- ACT: minimum of 21 in English
Scores Required
Scholarship Grants & Financial Aids
Name | Scholarship Per Student | Level of Study | Type | |
---|---|---|---|---|
SWE Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
Young Women in Public Affairs Award | Scholarship per student$ 4,000/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
BeArt Presets-Academic Scholarship | Scholarship per student$ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeMerit-Based | |
VueVille Future Technology Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
Axol Science Scholarship | Scholarship per student$ 2,000/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
Chuan Ai Lu Engstrom Memorial Scholarship | Scholarship per student$ 1,000/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based |
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