GEU MBA Marketing: Fees 2025, Course Duration, Dates, Eligibility

Dehradun, UttarakhandDeemed to be UniversityEstd 1993
#149 For MBA By Collegedunia 2024  
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Master of Business Administration [MBA] (Marketing) 
first year fees:  ₹3,41,000
2 Years Full Time
(Based on 88 views last year)
20 Students have shown interest in the last 30 days
Years (2021 - 2022)year 1year 2
Semester1234
Tuition fees₹150000₹150000₹157500₹157500
Admission fees₹20000---
Exam fees₹3000₹3000₹3000₹3000
other fee₹10000₹5000₹5000₹5000
Semester Wise Fees₹183000₹158000₹165500₹165500
Yearly Fees3.41 Lakhs3.31 Lakhs

Course Description

Introduction

With demand for skilled professionals rising in India, an MBA in present times has become imperative for Professional growth. However, choosing an MBA course can oft become confusing. With several specializations available, you need to make a selection carefully. An MBA degree in Marketing is one of the most sought after main-stream courses.

Marketing is an essential part of any business be it a large corporate organization or a small-scale industry. Without adequate forms of Marketing an enterprise cannot strive to expand its business. This is where the role of an individual with a specialized degree in Marketing comes to play. An MBA in Marketing helps an individual develop insights about the Why’s and How’s of the market and consumer behavior.

What is Marketing all about?

Trade and commerce has been the backbone of any civilization. Selling constitutes an important part of commerce. The art of selling, hence is considered most important in an organization. Any product or service needs to reach the right consumer. The art of identifying the right consumer base and building a brand falls in the forte of Marketing. Working as a marketing professional requires you to build and promote a brand and help an organization to recognize consumer behavior and cater to their requirements among other things.

Key Characteristics of MBA in Marketing

Program Duration

2 years (4 or 6 semesters) for Regular Program

Varies from a minimum of 2-2.5 years to a maximum of 4 years in Distance mode

Varies from 1 year to 2 year for Executive Programs

Eligibility

Bachelor’s Degree in any Discipline

Work Experience is required for Executive Programs

Admission Process

Entrance Exam + Group Discussion/Personal Interview

Major Entrance Exams

CAT, XAT, MAT, CMAT, SNAP

Required Skills

Mathematical Ability

Good Communication Skills

Analytical and Leadership Skills

Reasoning Skills

Problem Solving Skills

What do you Learn?

Market Research and Analysis

Selling

Pricing

Advertising

Product Designing

Presentation

Communication

Program Fee

4 Lakh INR – 20 Lakh INR

Average Starting Salary

2.5 Lakh INR – 10 Lakh INR

Top Hiring Companies

HDFC, IBM, Cognizant, Accenture, TCS etc.

Who should opt for MBA in Marketing?

While an MBA in Marketing is open to anyone who wishes to pursue it, an MBA in Marketing is the best bet for people who are creative, have good communication skills and have an aptitude for human behavior.

Which are the best Institutes for MBA in Marketing?

Choosing the right institute is equally vital like choosing the right course. In India there are about 3900 Management Institutes in India. Some of the Top Institutes for MBA in Marketing are listed below:

Rank

Name of Institute

Name of Marketing Course on Offer

1

Indian Institute of Management, Bangalore (IIM B)

PGP Specialization in Marketing

2

Indian Institute of Management, Calcutta (IIM C)

PGDM Post Graduate Program in Management – Marketing

3

Indian School of Business (ISB)

PGDM Post Graduate Program in Management – Marketing Major

4

Indian Institute of Technology (IIT), Bombay

Master of Management Program - Marketing

5

Faculty of Management Studies, University of Delhi

MBA in Marketing

6

Indian Institute of Management, Lucknow (IIM L)

PGDM Post Graduate Program in Management – Marketing Electives

7

Management Development Institute (MDI)

PGDM Post Graduate Program in Management – Marketing Specialization

8

Indian Institute of Technology (IIT), Delhi

MBA Specialization in Marketing – Department of Management Studies (DMS)

9

Loyola Institute of Business Administration, Chennai

PGDM Marketing

10

Institute of Management Technology (IMT), Ghaziabad

PGDM Marketing

What are the Electives for MBA in Marketing?

At the beginning of the second year, a student has to select from an array of electives offered by their B-School. These electives cover a wide range of areas related to marketing. In the last few years with the advent of digital markets, digital marketing has also been added as one of the electives. The name of the electives may vary from institute to institute but can be broadly classified as follows:

  • Marketing Research
  • Consumer Behavior
  • Marketing Strategy
  • Marketing Services
  • Product and Service Design
  • Brand Management
  • Digital and Social Media Marketing
  • Analysis of Demand
  • Marketing Campaigns

Course Delivery Structure

All major Management Institutes follow a similar course delivery structure. Method of education includes Lectures, Classroom Discussions, Individual and Group Projects, Paper Submissions, Case Studies, Quizzes, Internships – Industrial and NGO etc.

Which is better – MBA in Marketing or MBA in Finance?

This is a question often asked by MBA aspirants since both Marketing and Finance have stronghold when it comes to job opportunity. To pick the best one out of MBA in Finance and MBA in Marketing is difficult. While Finance is important to sustain a company, Marketing is the main support system of a company.

The best approach is to go for the course which resonates with your interest. For example if you have excellent communication skills and are good with people then Marketing is the right choice for you.  MBA in Marketing involves travelling and is the right option for individuals with excellent people skills.

PGP Vs. PGDM

PGP stands for Post Graduate Program and is a full 2 year program offered at almost all B-Schools. PGDM is Post Graduate Diploma in Management and is just another name for PGP. There is no practical difference between a PGP course and PGDM course.

Further Academic Opportunities

MBA graduates looking for further study can always opt for a Fellow Program in Management (FPM) which is offered by all top management institutes in the country. It is a Doctoral program in Management and encourages young researchers to be innovative and hone their analytical thinking and problem solving skills.

Other than FPM Program an individual can also go for PhD in Management which is offered at Universities and IITs. An FPM program or PhD in Management paves way for a career in Research and/or Teaching. Average Salary for an Assistant Professor lies somewhere between 400,000 INR to 800,000 INR.

Eligibility Criteria

Aspirants seeking admission to the program should meet the following criteria as.

Academic Requirement:

Aspirants must have passed Graduate in any stream with 50% Marks.

Entrance Exam:

CAT/MAT/XAT Score, GD/ PI
 

Course Details

Fee Structure:

Sem Heads Graduation % >=95
or CAT/XAT %ile 85.00 and above or MAT/CMAT %ile 99 and above
Graduation % >=90 and <95
or CAT/XAT %ile 80-84.99 or MAT/CMAT %ile 95-99
Graduation % >=85 and <90
or CAT/XAT %ile 75 - 79.99 or MAT/CMAT %ile 93-94.99
Graduation % >=80 and <85 or MAT/CMAT %ile 90 - 92.99
or CAT/XAT %ile 70-74.99
Graduation % >=75 and <80
or CAT/XAT %ile 65-69.99 MAT/CMAT %ile 85 - 89.99
Graduation % <75 or MAT/CMAT %ile 80 - 84.99
or CAT/XAT %ile 60 - 64.99

10% Additional Scholarship on Net Tuition Fee for Girl Candidates

1st Sem

Tuition Fee 105000 105000 105000 105000 105000 105000
Scholarship Grad. 20,000 15,000 10,000 7,500 5,000 0
Net Tuition Fee 85,000 90,000 95,000 97,500 100,000 105,000

2nd Sem

Tuition Fee 105000 105000 105000 105000 105000 105000
Scholarship Grad. 20,000 15,000 10,000 7,500 5,000 0
Net Tuition Fee 85,000 90,000 95,000 97,500 100,000 105,000

3rd Sem

Tuition Fee 115500 115500 115500 115500 115500 115500
Scholarship 20,000 15,000 10,000 7,500 5,000 0
Net Tuition Fee 95,500 100,500 105,500 108,000 110,500 115,500

4th Sem

Tuition Fee 115500 115500 115500 115500 115500 115500
Scholarship 20,000 15,000 10,000 7,500 5,000 0
Net Tuition Fee 95,500 100,500 105,500 108,000 110,500 115,500
Note : International Tour Charges (Optional) Rs. 25000/- Per Semester

...Show Less

GEU: Students' Opinion

AI-Generated Summary based on 0 Reviews

Graphic Era University offers an engaging academic environment with a supportive faculty, though there are concerns about the student-to-faculty ratio and some faculty members' classroom management skills. Faculty like Dr. Deepak Kaushal and Dr. Sachin are particularly noted for their relevant teaching and support. Students benefit from mentorship for research and dissertation work, and exams are manageable with regular attendance. The university has an impressive placement record with companies like Wipro, Infosys, and Amazon participating annually. B.Tech graduates have secured packages up to 32 LPA, and MBA graduates up to 22 LPA, with average packages of 3 LPA and 6 LPA, respectively. Placement eligibility starts in the later semesters of each program, and approximately 90-95% of students find placements each year. The placement cell offers extensive support, and internship opportunities are also plentiful. The MBA program costs about 6.8 lakhs per year, with a first-year fee of 3,51,975 and second-year costs of 3,57,869 after scholarships. Scholarships are available based on academic performance, regional residency, gender, CAT scores, and other criteria, potentially reducing fees to 3-4 lakhs annually. Financial assistance through loans is also offered to eligible students.
...Read More
 By Collegedunia’s Personal AI

GEU Upcoming Important Dates 2025


Expired Events

EventsDates
CAT 2024 Registration DateAug 03, 2024 - Feb 13, 2025
CAT 2024 Result DateDec 26, 2024
CAT 2024 Exam DateNov 24, 2024

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GEU Master of Business Administration [MBA] (Marketing) Ranking

GEU MBA ranking by Collegedunia.com is 149 out of 608 in India in 2024. GEU MBA ranking by NIRF is 65 out of 125 in India in 2023 and it was ranked 65 out of 125 in India in 2022

Collegedunia Ranking

#149 out of 608 in India 2024 
#5th in Uttarakhand

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Master of Business Administration [MBA] (Marketing) Comparison

GEUGEHU DehradunDIT University DehradunGalgotias University Greater Noida
Reviews Rating
Cost To Study
Total Fees
672000 (2 Years )
Hostel Fees
78000
Total Fees
530500 (2 Years )
Hostel Fees
44000
Total Fees
420000 (2 Years )
Total Fees
328000 (2 Years )
Hostel Fees
90000
Ranking
# Ranked 65/125 by NIRF Management Ranks
-
# Ranked 114/155 by Outlook Management Ranks
# Ranked 91/125 by NIRF Management Ranks
Highest Salary₹8488000₹4060000₹2500000₹15000000
Average Salary₹725000₹508000₹450000₹540000
General Course Details
Duration - 2 Years
Course Offered - Full Time
Mode - Full Time
Degree Type - On Campus
Course Level - Post Graduation
Course Credential - Degree
Duration - 2 Years
Course Offered - Full Time
Mode - Full Time
Degree Type - On Campus
Course Level - Post Graduation
Course Credential - Degree
Duration - 2 Years
Course Offered - Full Time
Mode - Full Time
Degree Type - On Campus
Course Level - Post Graduation
Course Credential - Degree
Duration - 2 Years
Course Offered - Full Time
Mode - Full Time
Degree Type - On Campus
Course Level - Post Graduation
Course Credential - Degree
EligibilityGraduation with 50% + CATGraduation with 50% + CATGraduationGraduation

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