Cola Loca to Early Bird Coffee AWA GMAT Sample

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byRituparna Nath Content Writer at Study Abroad Exams

Cola Loca to Early Bird Coffee AWA GMAT Sample is an argumentative essay topic. GMAT analytical writing assessment examines the writing skills of a candidate through an essay. In this GMAT AWA essay, the candidate needs to write points that bring out the flaws and weak assumptions in the given argument. The best way to prepare for GMAT AWA is to practice from GMAT AWA practice papers. It is important for challenging and task-oriented candidates to present their answers in a well-organized and planned manner. The GMAT AWA essay needs to ensure that candidates are able to present their ideas efficiently. 

In the GMAT AWA essay, if the author is telling the truth, it will be stronger. Without that, the argument has no effective tentacles and shreds of evidence. Candidates must provide evidence and discuss their thoughts on the topic. They must use persuasive evidence against the topic. In addition, candidates should try to convince the readers by describing the different figures and facts of the scenario. Candidates, however, need to understand that writing the essay for GMAT AWA Essay requires them to follow a definite structure that would enable organized writing. The following structure for the GMAT AWA Essay including five important paragraphs can be considered apt.

Introduction: Candidates need to first explain the topic of the essay given, and clearly state how well this is reasoned. The overview of the passage needs to be discussed in the introduction by the candidates.
Paragraph 1: In this paragraph, candidates must put forward the facts stated in the passage. They can also question the validity of the passage and explain them with reasons. This paragraph should include all the key points that can be discussed in the coming paragraphs.
Paragraph 2: This paragraph needs to include the second reason for the stated opinion of the candidate. Candidates need to state how drinking coffee affects the human body with age. With the help of the example and facts, it is shown that the point of view is wrong and inconsistent.
Final paragraph: This paragraph should highlight the passage. Candidates can mention the flaws provided by the author and evidence to prove that. They can also mention what would have been different and create a discussion.
Conclusion: The conclusion reminds the reader and students of the title of the article and includes arguments and counter-arguments with examples to support and disprove the candidates' views. The word ‘finally’ emphasizes on conclusion. It is briefed with an increase in abilities like communication skills and linguistic talents.

Based on the structure and content of the GMAT release document, the best way is taken to explain the topic by considering the following response strategies, appreciating positive actions, and ignoring negative ones as much as possible:

  • Instead of analyzing and exploring an argument that criticizes the writer's statement, a characteristic feature is chosen that is maintained throughout the length of the article.
  • The entire article gives relevance and uniqueness to the readers by providing reasons and illustrations.
  • Strong declarative or assertive statements are created with active language and statements of cause, reasons, and effect.
  • The supporting statements are formatted and described well, briefed with two or three sentences, and concluded the article with a strong point.

Topic: The following appeared as part of the business plan of an investment and financial consulting firm:

“Studies suggest that an average coffee drinker’s consumption of coffee increases with age, from age 10 through age 60. Even after age 60, coffee consumption remains high. The average cola drinker’s consumption of cola, however, declines with increasing age. Both of these trends have remained stable for the past 40 years. Given that the number of older adults will significantly increase as the population ages over the next 20 years, it follows that the demand for coffee will increase and the demand for cola will decrease during this period. We should, therefore, consider transferring our investments from Cola Loca to Early Bird Coffee.”

Discuss how well reasoned you find this argument. In your discussion be sure to analyze the line of reasoning and the use of evidence in the argument. For example, you may need to consider what questionable assumptions underlie the thinking and what alternative explanations or counterexamples might weaken the conclusion. You can also discuss what sort of evidence would strengthen or refute the argument, what changes in the argument would make it more logically sound, and what, if anything, would help you better evaluate its conclusion..

Sample Essay:

The argument states that the trend has been that the consumption of coffee increases with age and the quantity of cola is declining, and we need to shift our investment from cola to coffee. In this way, an argument no longer involves some of the key elements on which it is based.

The normal consumption of coffee increases with age and surprisingly after the age of 60, the consumption stays high. Despite this, normal cola consumption decreases with increasing age.

As the author points out, both terms are stable for 40 years. So by studying these figures the author reasons that the number of adults will increase essentially over the course of the following 20 years on the grounds that interest in coffee will increase and demand cola-loca will decline. Consequently, the author intends that the organization must consider transferring considerations from Cola Loca to Early Bird Coffee.

First of all, the author’s main claim is a study that suggests that average coffee consumption increases with the age of 10 to 60, while cola consumption decreases. There are many reasons why this case does not support the author’s judgment. For instance, the absolute consumption of coffee and cola isn't expressed. Perhaps even after a complete decline, the absolute consumption of Coffee is still higher than that of Cola. Perhaps even after a complete decline, the absolute consumption of Coke is still higher than that of Coke. Perhaps even after a complete decline, the absolute consumption of Coke is still higher than that of Coke. In this case, the tail market is bigger and we should not change the investment. Moreover, more significant data would be the pattern of total utilization of the products as opposed to the trend in age. However, if coffee consumption increases as consumers age, then absolute consumption usually declines, leading to a shrinking market.

The second point the author points out is that the trend stayed stable for a very long time. The particular conclusion here is that the pattern will proceed later on. There is definitely no assurance that this will be the situation. For example, another research recommending the medical condition brought about by caffeine consumption might just aim to reduce coffee consumption. Moreover, Cola Loca may invent a new formula for the next super hit soft drink. With little data given in the argument, there is no perfect conclusion.

At last, the author declares that the number of adults will increase as the population ages over the next 20 years, consequently, the demand for coffee will increase and that of cola will decrease. Though this conclusion is coherently defective. Unquestionably the current 20 years old will become 40 years old in the following 20 years, but current newborn babies will become 20 as well. Since the rate of birth is increasing and population development is positive, there will be younger age than the old. In this way, the right induction is that the demand for cola will increase. Except if the author gives enough proof that upholds his decision, the case furnishes not only insignificant but misleading data.

In conclusion, the author could support his claim by giving more appropriate data, for example, the research of the trend of the overall consumption of the products and population growth by age. Until such data is given the argument is open to debate.

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